e.l.f. x Chipotle x Vegan in NJ

Updated: Apr 4

OMG, it’s so great to be blogging again! Covid obviously put a stop to the Weekly Events blog, so I haven’t had a chance to write for this page...until now!

For those of you who are not familiar with me, I’m Mel. I am a comedienne, pop culture nerd, and I’m also a wee bit makeup obsessed. I've been on the Vegan in NJ team since dang near its inception, as Cherise has been my sister from another mister for over 20 years.

I had gotten word that the makeup company e.l.f. (eyes lips face) was going to launch a collaboration with Chipotle and since I love makeup and guac, I knew I had to jump in. Loving the fact that e.l.f. Products are both vegan AND cruelty free, I decided that this would be my first product review for the page.

So, a little background on e.l.f., they've been around for some time (a quick Google says 2004) and I remember them first launching with insanely low price points ($1, $3, $5) which made me elated that people would be able to afford them. I have always loved their synthetic brushes and I have way too many at the moment. Sorry, not sorry.

Anyways, the collab with Chipotle was first hinted at on their Instagram (@elfcosmetics) on March 3rd, where a seemingly innocent spread of the Chipotle ordering station was titled “My kind of palette”. The caption below the photo asks the readers to comment if it was something they would wear. The reactions were majority positive, but no real hints or clues were given as to if it could be a reality.

24 hours later, another post. This time a makeup artist has painted her lips with tiny little avocados. This is captioned “It’s okay to be a little extra. Check back tomorrow for some spicy news”. I gotta give e.l.f. their props here. They know how to make a dramatic build.

The next day: Magic. The full collab is announced and a photo is included. They will be selling not only a palette, but a lip gloss, makeup bag, and the ABSOLUTELY CUTEST avocado-themed sponges ever. Of course I ordered them the minute they launched and here we are with the final review. So let’s dive into it, shall we?

Note: All products are now sold out on both e.l.f. and Chipotle’s sites. I spent my own money on this line for this review.

Chipotle Eyeshadow Palette (Retail $16)

As a woman of color, I will say that it is sometimes hard to find palettes that work with deeper skintones. I always run the risk on investing in something that is chalky or does not give any pigmentation against melanin.

I am pleased as pie to let you know that this was NOT an issue with this palette. My initial swatching on my arm was done with my fingers and the pigmentation was strong! I will say that I did fear how it would pick up with a makeup brush, as there was a bit of fallout even with my fingers. But dear lord, look at those shades. LOOK AT THEM.